How to Manage Innovation With Design Thinking

Innovative new products are the lifeblood of society's progress but the risk of market, technology or execution failure is significant. With failure rates of 30-40% for incremental innovations and 95% for breakthrough innovations, rates of return are difficult to predict. Only the best survives in the game of innovation. Managing New Product Development (NPD) can thus be daunting, especially since most project managers get one to two projects under their belt before either advancing or being let...